Category: _episode
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Selling into Oil Patch: The RevOps Playbook | Ep 78
Fractional CMO Richard Byrd joins Matthew Bertram to show how sales, marketing, and finance win together in oil & gas. Learn the RevOps moves that align messaging, use financial outcomes in pitches, and nurture long-cycle deals—so you stop chasing “leads” and start closing revenue. Episode Links: Guest: https://www.linkedin.com/in/richard-byrd-0809577/ SellWell Conference: https://www.theghgn.com/sell-well-2025 Sponsor: https://www.ewrdigital.com/ Brought to…
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How to Win RFPs Without Competing on Price | Ep 77
In this episode of the Oil and Gas Sales Marketing Podcast by OGGN, host Matthew Bertram sits down with Lisa Prusak, CEO of Maxsari, to unpack how strong relationships—not just low bids—win RFPs and long-term business. Lisa shares practical lessons from decades in energy, chemicals, and procurement, including how to: From a three-year RFP journey…
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You Can’t Automate Passion: Engineering People | Ep 76
Laurie Perternal Hall a former NASA engineer turned executive coach who shares her journey from systems thinking to people transformation on the Oil and Gas Sales and Marketing Podcast. She explains why successful change starts with people, not processes, and how coaching unlocks awareness, alignment, and real “aha!” moments. Drawing from years of coaching across…
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Using AI to Drive Long-Form Sales | Ep 75
Episode Description: In this episode of Oil and Gas Sales and Marketing Podcast by OGGN, host Matthew Bertram sits down with Ian Uarte of Timbergrove at the Sell Well Conference in Houston to unpack the craft of long-form selling in the oil and gas industry. Ian shares how his team uses AI-powered production insights to…
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The Future of the Permian Basin | Jared Berg and Brian Clark | Ep 197
In this episode of the Energy Transition Solutions Podcast, host Joe Batir discusses the evolving energy landscape in West Texas with experts Jared Berg and Brian Clark, both partners at Bracewell. They explore the challenges and opportunities in the Permian Basin, focusing on the need for increased energy production, the dynamics of gas production, infrastructure…
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Smart EMS (Energy Management Systems) | Ep 335
This conversation explores the advancements in engine management technology within the oil and gas industry, highlighting its significant impact on fuel consumption and emissions reduction, especially in the Middle East. Caterpillar’s Mike Weidenfeller and Nagy Salem discuss how smart engine management systems can lead to substantial efficiency gains, including reduced engine run-in time and improved…
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Claudia Molina, Sequen Technologies, recorded at URTEC 2025 Conference Houston | Ep 318
In this episode, Elena Melchert interviews Claudia Molina, President, Seguen Technologies, discussing her extensive background in the oil and gas industry, the importance of data science, and the intersection of technology and human expertise. They explore the concepts of commercial and technical viability, the role of curiosity in career development, and the perception of risk…
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Smart EMS (Energy Management Systems) | Ep 111
This conversation explores the advancements in engine management technology within the oil and gas industry, highlighting its significant impact on fuel consumption and emissions reduction, especially in the Middle East. Caterpillar’s Mike Weidenfeller and Nagy Salem discuss how smart engine management systems can lead to substantial efficiency gains, including reduced engine run-in time and improved…
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AAPL: Women in Energy Institute Part 2 | Ep 42
In this episode of the Energy Trade Show Podcast, we’re back with our friends at AAPL, the organizers behind Houston’s premier NAPE conference, as they return to Hotel Zaza for the Women in Energy Institute event. I’m joined by fellow OGGN hosts Jada Powell and Venessa Homewood as we sit down with speakers, attendees, and…
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AAPL: Women in Energy Institute Part 1 | Ep 41
In this episode of the Energy Trade Show Podcast, we’re back with our friends at AAPL, the organizers behind Houston’s premier NAPE conference, as they return to Hotel Zaza for the Women in Energy Institute event. I’m joined by fellow OGGN hosts Jada Powell and Venessa Homewood as we sit down with speakers, attendees, and…