From CRM Chaos to Closed Deals | Ep 81

Live from the Shell conference, this episode dives into how changing buyer behavior and AI are reshaping complex sales in oil & gas. We cover cleaning dirty CRMs, automating prospecting and meeting notes, using conversation intelligence to spot win patterns, tightening forecasts, and setting smart AI guardrails—practical workflows you can deploy now to sell faster and smarter.

Episode Links:

Guest: https://www.linkedin.com/in/michel-priv%C3%A9/

SellWell Conference: https://www.theghgn.com/sell-well-2025

Sponsor: https://www.ewrdigital.com/

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Mark LaCour | Matt Bertram 
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